Wade McGinnis has been with Thoroughbred Diesel since 2006 and has been an integral part of the company’s journey from the early days to where we are now. Over the years, Wade has worn just about every hat imaginable. Sales Manager, Lead Technician, Warranty Advisor, and many more. No matter the role, Wade has always brought a deep understanding of diesel performance and a passion for helping customers get the most out of their trucks.

Today, Wade focuses his time on sourcing new and innovative products to add to our lineup, constantly on the lookout for parts and brands that bring real value to our customers. He works closely with manufacturers and stays ahead of industry trends, ensuring Thoroughbred Diesel continues to offer some of the best and most cutting-edge products on the market.

But where Wade really shines is in front of the camera. As one of the leading voices on the Thoroughbred Diesel YouTube channel, Wade uses his technical expertise and years of hands-on experience to help DIYers tackle installs and repairs right in their own driveway. His straightforward, no-nonsense approach has helped thousands of customers gain the confidence to take on their own diesel projects. Whether it’s a step-by-step install guide, a troubleshooting tip, or an honest product review, Wade is all about making diesel work approachable and achievable for everyone.

Outside the shop and the studio, Wade still tests and provides feedback on beta products for industry-leading manufacturers, helping shape the future of diesel performance. He’s also a familiar face at industry shows across the country, where he represents Thoroughbred Diesel in person, connects with customers, and checks out the latest innovations hitting the market.

If you’re a diesel enthusiast, chances are you’ve seen Wade. Whether it’s in your YouTube recommendations, on your social feed, or at a major truck show. And if you’ve ever learned something from a Thoroughbred Diesel video, you probably have Wade to thank for it.